National surveys in Mozambique and Tanzania show that women in agriculture do not diversify their incomes as much as men do. Equal access to financial services could help women to generate new sources of income.
While the founders of EasyPaisa guessed that they would reach a reasonable volume of customers through OTC services, they did not guess that OTC remittances would be the dominant activity by far for EasyPaisa's customers.
CGAP and Bankable Frontier Associates have begun a study that examines the financial lives of smallholder agricultural families in Mozambique, Pakistan, and Tanzania. Here, we look at how we chose an appropriate site in Pakistan.