Mobile wallets could have a revolutionary impact on financial inclusion in Pakistan. However, success of this channel hinges on matching the abilities of the end users with appropriately designed products.
Smartphone use in Pakistan has grown steadily, but low-income, less educated, and female customers lag in smartphone adoption and ownership. GRID Impact's user research lends insights into how to better serve and design for these population segments.
For over 6 million smallholder farmers in Pakistan, financing options are extremely limited. The Wasil Foundation, winner of the 2013 Islamic Microfinance Challenge, offers an alternative to traditional financing that enables farmers to build assets and sustainable livelihoods.
Effective coaching–designed to impart basic financial education and livelihood skills– is a critical ingredient of programs aiming to graduate households out of extreme poverty. How can we more effectively train coaches to address differentiated needs? Impact research plays a crucial role in filling this knowledge gap.
Tablet-based apps are being used to address a range of development issues, such as health, education, and personal finance. Fundacion Capital's LISTA App is one tablet-based education tool helping to bridge the financial education gap in Colombia.