Philippines

Publications

27 October 2015
This Technical Guide is designed to enable policy makers with jurisdiction over market conduct issues, consumer protection organizations, and development agencies to conduct mystery shopping exercises.
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English (108 pages)
17 August 2015
This report provides a synthesis of learning from this research. Separate reports for each country provide more detailed description and analysis in India, Cote d’Ivoire, and Philippines
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English (13 pages)

From Our Blog

Residents in the Philippines use boats to visit shops
11 November 2015
Typically, mystery shopping is associated with consumer market research. However, financial regulators - such as the Bangko Sentral ng Pilipinas - are also using it as a tool to check if financial institutions are complying with regulations.
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15 September 2014
Tiaxa's balance advance service is making 50 million advances each month to prepaid mobile subscribers - generally at no extra cost to the end user. How does it work? Big data plays a part.
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