27 October 2015
This Technical Guide is designed to enable policy makers with jurisdiction over market conduct issues, consumer protection organizations, and development agencies to conduct mystery shopping exercises.
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17 August 2015
This report provides a synthesis of learning from this research. Separate reports for each country provide more detailed description and analysis in India, Cote d’Ivoire, and Philippines
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English (827.21 KB)

From Our Blog

11 November 2015
Typically, mystery shopping is associated with consumer market research. However, financial regulators - such as the Bangko Sentral ng Pilipinas - are also using it as a tool to check if financial institutions are complying with regulations.
15 September 2014
Tiaxa's balance advance service is making 50 million advances each month to prepaid mobile subscribers - generally at no extra cost to the end user. How does it work? Big data plays a part.