Session 4: Matching quantitative methods to uses
Different methods are useful for answering different questions. Clarifying your research question is the first step to gaining insights that are useful from a business standpoint. This session will leave participants with a better understanding of the questions that each quantitative tool is best suited to answer.
This conference has ended. Please feel free to peruse the commentary for each of the 10 sessions.
Kabir Kumar helped launch CGAP's program on technology-enabled business models for financial services and has worked closely with some of the pioneering implementations in the mobile financial services space, including Easypaisa in Pakistan and Eko in India. He manages CGAP's key relations with businesses, especially in the global mobile and finance technology space. He has been an adviser to banks, mobile network operators, technology companies, and investors in over 15 countries in Asia, Africa, and Latin America. Kumar has led the Technology and Business Model Innovation team's work on business case questions where he has identified alternative models. He continues to identify new areas of business opportunity, such as the role of data and digital footprints for financial inclusion.
Claudia McKay works with the Technolgoy and Business Model Innovation Team, focusing on research areas related to the large-scale adoption and usage of branchless banking by low-income, unbanked people as well as the business case for agents. Prior to working at CGAP, she spent seven years working for Opportunity International, a global network of microfinance organizations providing more than 1 million of the world’s poor with financial services. She worked as the director of product development for the global network, developing innovative financial products (such as agriculture microfinance, housing loans and index-based weather insurance) that meet the diverse needs of Opportunity’s clients. She also spent four years working as the head of microfinance banking at Opportunity Bank in Malawi, a commercial microfinance bank.