This video is a part of CGAP’s ethnographic customer research focused on understanding the challenges and hopes of low-income customers in Kenya and Cote d’Ivoire.
In Tanzania, CGAP and mobile money provider airtel applied the principles and tools of behavioral economics to the question of how to design a digital savings product for u
For many low-income families worldwide, education can be out of
How are poor people able to create some financial predictability, when they face low and unpredictable income as well as unexpecte
Grundfos uses water stations powered by solar energy to provide poor communities in Kenya access to clean water.
CGAP, Continuum and MicroEnsure use human-centered design in Kenya to develop a new microinsurance product shaped by what they see and hear from customers.
"Less than 5% of people in Africa have insurance," says CGAP's Claudia McKay.
Only 4 million Kenyans have bank accounts. But 10 million people in the country now use the M-PESA money transfer service.
Regulators around the world recognize the potential benefits of financial inclusion powered by digital finance. But with new technology comes new responsibility.