Nicholas Owsley

Nicholas Owsley is a research associate at the Busara Center for Behavioral Economics. He has a master's in development economics from the University of Cape Town, South Africa, where he researched the impact of text messages on learner attendance at after-school programs. Nick also has several years of experience in the NGO and consulting sectors, notably in education and small business development. His current work at Busara focuses on financial behaviors and the intersection of behavioral economics and public choice.

By Nicholas Owsley

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Want Your Customers to Save More? Use Behavioral Economics

A behavioral economics experiment in Tanzania increased customers' savings by up to 11 percent using SMS messages about the balances of better savers.