Minimize Risk to Drive Smallholder Adoption of DFS
For the world’s smallholder families, risk is an ever-present part of daily life. Minimizing the risk of trying digital financial services was one of the key takeaways from CGAP’s four smallholder-focused human-centered design projects.
Driving Smallholder Savings through Digital Design in Senegal
After interviewing 65 smallholder farmers and savings groups, CGAP and Dalberg uncovered potential for alternative ways to offer financial services to farmers that go beyond credit.
Gaining Insights into Digital Design from Cambodia’s Smallholders
Insights from smallholders are informing the design of better digital financial services for farmers in Cambodia, through a human-centered design process.
myAgro, HCD, and Supporting Smallholder Savings in Senegal
myAgro, CGAP, and IDEO.org are partnering to use human-centered design to further align product offerings in Senegal with smallholders’ behaviors, needs, and aspirations.
Designing Digital Financial Services for Cambodian Smallholders
As Cambodian providers continue to develop innovative new digital financial products and services, tailoring them to the unique needs of smallholder households remains a significant challenge.
Savings Groups Fuel Digital Design for Smallholders in Rwanda
Interviews with over 75 farmers, banking officials, traders, co-ops, and savings groups in Rwanda offer key insights to drive the design of new digital financial services and products.
6 Insights Driving Digital Design for Smallholders in Zimbabwe
IDEO.org designers have traveled across Zimbabwe to gain an important understanding of the lives and aspirations of Zimbabwe’s smallholder households.
Econet Embraces HCD to Develop Digital Ecosystem for Smallholders
Recognizing the importance of serving smallholder families, Econet Wireless Ltd is investing in financial products and services that overcome the numerous challenges that they face.
UOB Takes a Human-Centered Approach to Rwanda’s Smallholders
Nick Meakin of Urwego Opportunity Bank (UOB) discusses how Rwanda's first and largest microfinance bank is using a human-centered approach to designing financial products that better meet the needs of smallholder farmers.