Nicki Post

Nicki Post is a consultant with CGAP focusing on women’s financial inclusion. She previously worked with Mercy Corps as senior technical advisor - financial inclusion and with MEDA (Mennonite Economic Development Associates) as senior consultant/project manager focusing on women and youth financial inclusion and economic development programming. She holds an MS from New York University in economic development and a BA from the University of Denver in international studies.

By Nicki Post


Personas Show How Social Norms Impact Women’s Financial Inclusion

Customer personas rarely reflect the social norms that influence women's financial lives, which limits their usefulness in developing financial services. Here is a five-step process for improving customer personas.