More and more digital financial services providers are deciding to open APIs, which can providers in several ways. In the short term, APIs can enable companies to attract new customers, increase activity rates and generate new revenue streams, as demonstrated in our case studies below. Longer term, they can strategically position providers at the center of emerging digital ecosystems. Since APIs make it easier for innovators to build an array of apps and other products that rely on financial services, customers in emerging markets benefit from greater competition and access to a wider array of services.
Case Study
Eko India grew from 15,000 to 150,000 agents in just three years. Read how they did it.
Video
In this 8-minute video, Eko co-founder Abhinav Sinha describes the role that APIs have played in his money transfer company’s rapid growth and profitability.
BLOG
What began as a side project has become central to Zoona's plans for growth. In this blog post, Zoona executives Brett Magrath and Bridgid Thomson discuss the importance of APIs at the company.
TOOL
Explore the range of open APIs being offered by digital financial services providers around the world and get ideas for your own organization, using CGAP’s regularly updated global dashboard.
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